Eco-logic from Armani Jeans

Eat & Wear

A colorful, environmental capsule collection from Armani Jeans.

Polo shirts, t-shirts and five-pocket pants in the colors of green, pink and peach fruit. It is from fruit itself that the pigments are created for dyeing: kiwi, berries, blood oranges. The lack of additives and chemicals, and the faded color effect, give a lived-in look, in soft tones, as if they have always been in one’s own wardrobe – long loved, and a true favorite. Entirely made in Italy, the collection is ecologic in every respect: minimum environmental impact, maximum effect.


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