For those of you who don’t know, The Coachella Valley Music and Arts Festival (commonly known as Coachella) is an annual thee-day music and arts festival held at the Empire Polo Club in Indio, California in the Inland Empire’s Coachella Valley. The event features many music genres, including rock, indie, hip hop, electronic music as well as sculpture. Across the grounds, several stages continuously host live music. Part 1 took place this past weekend with Part 2 happening this coming weekend.
Coachella showcases popular and established music artists as well as emerging acts and reunited groups. Notable appearances include: Dr Dre, Pince, Madonna, Red Hot Chilli Peppers, Oasis, The Cure, Kanye West, Swedish House Mafia and The Black Keys.
Not to mention being a bit of a fashion fest and stomping ground of the Modern Hippy, Coachella also manages its carbon footprint by invoking employees and attendees. The festival organizers promote carpooling and reward people who participate: cars with four or more people that display the word “carpoolchella” somewhere on their car may be selected by a secret spotter to win VIP tickets/pass for life for everyone in the car.
In 2007, Coachella teamed up with Global Inheritance to start a 10 for 1 recycling program, in which anyone who collects ten empty water bottles receives a free one. In 2009, the festival introduced ten dollar refillable water bottles, which purchasers could refill at water stations inside the festival and within the campgrounds.