Gwyneth Paltrow Collaborates with ECOALF

Gwyneth Paltrow has teamed up with sustainable fashion brand ECOALF, to create two limited edition pieces for her lifestyle brand, goop.

The first, a twist on Ecoalf’s quilted “Oslo” backpack, is derived from discarded fishing nets. The second, the “St. Moritz” puffer vest, comprises 100 percent recycled plastic bottles.

Despite the eco-friendly provenance of the Goop x ECOALF collaboration, we’re not sure Paltrow’s BFF, vegan designer Stella McCartney, would entirely approve.  The backpack uses leather straps, while the vest is insulated with down feathers.

More from Nikki Stear

New Consumer Watch Dog, TOPIC, to Put an End to Natural & Organic Mislabelling in SA

TOPIC stands for Testing of Products Initiated by Consumers and is a...
Read More

Leave a Reply

Your email address will not be published. Required fields are marked *