The Plastic Age {Documentary}

Find out how we can pick 700,000 tonnes of plastic up off the sea floor in The Plastic Age documentary, made possible by G-Star. 

We all talk about the Stone Age, the Iron Age and the Bronze Age, but what era are we living in right now? People are starting to refer to us as the – far less romantic – Plastic Age. We make 288 million tonnes of plastic a year, and unlike paper, metal, glass or wood, it does not oxidise or biodegrade, instead it ends up in our oceans, making the ratio of plastic to plankton 100:1. The way to make use of The Great Pacific Garbage Patch? Bionic yarn. Co-designed by Pharrell, G-Star’s RAW for the Oceans collection is the world’s first denim line created from plastic that has been fished out of the big blue and recycled.

Plastic the future fossil

Plastic persists and persists, we have plasticised our planet! And rest assured, the chemicals in these plastics do work their way up the food chain. When fish in the ocean ingest these toxins, in turn so do we when we consume fish.

Science + Activism + Fashion = Innovation.

Be Creative. Ask yourself, what do you love to do and find a way to get involved and be a part of the solution.


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