Surfwear labels rely on healthy oceans and we’ve all read the stories of how the world’s oceans are filling up with trash, mainly plastic. Well, two UK surfwear labels are now taking a stand with sustainable fashion design.
ASOS, Levi Strauss, and Marks & Spencer are the latest clothing brands to connect with Canopy Style, a nonprofit that seeks to eliminate endangered-forest fibers from the garment supply chain.
Outdoor apparel company, Patagonia have released an animated short film asking consumers “Do you know where conventional down comes from?” to promote the launch of their 100% Traceable Down.
Hana Mitsui, a Royal College of Art student, has developed a process to transform deadstock fabrics into luxurious new garments.
The environmental sustainability promoting NGO, Redress, has recently launched the R Cert recycled textile clothing standard, a verification standard that aims to educate consumers about the recycling process and the environmental savings achieved through the production of their recycled textile clothing.
Patagonia has launched “Truth to Materials”, a seven-piece capsule collection made from reclaimed fibres and fabrics, that explores what it describes as “radical new methods of manufacturing.”
Freedom of Animals, dubbed as the“Céline of vegan fashion”, has partnered with PETA to create two limited-edition carryalls in support of the animal-rights group’s lifesaving work. The New York-based label manufactures elegant, cruelty-free bags that are beloved by fashion it-girls such as Anne Hathaway, Kerry Washington, and Sarah Jessica Parker.
Rouland Mouret is putting an ethical spin on one of his bestselling designs, the “Eugene” top.
Livia Firth’s sustainable fashion initiative, the Green Carpet Challenge’s, inaugural “Green Carpet Collection” was launched at a star-studded affair on Sunday at London Fashion Week.
Freitag has launched 100% biodegradable clothing made from plants. The brand made a name for themselves repurposing truck tarpaulins into stylish messenger bags and purses.