Levi Strauss has developed a new way to make jeans using 100% recycled water. The denim manufacturer, which applied the first-of-its-kind process to 100,000 pairs of women’s jeans during a test run, says it saved some 12 million liters of water, or enough to fill nearly five Olympic-size swimming pools.
Actress Olga Kurylenko will have the honor of walking the red carpet at the 86th annual Academy Awards on March 2nd for Red Carpet Green Dress. Kurylenko’s gown will be the sustainable vision of contest winner Alice Elia, a student of ESMOD in Paris, where she is currently being mentored through dress construction by the college’s couture team.
A Bristol fashion designer will saw some of her work paraded by music stars from around the UK at the Brit Awards last night. Katcha Bilek, who runs her own fashion design company, KB, won a contract to supply men’s goodie bags at the 2014 edition of the major awards ceremony for the British music industry.
Estethica was founded by the British Fashion Council in September 2006, to promote sustainable fashion at the heart of London Fashion Week. This season, for the first time, Estethica designers will be integrated throughout the London Fashion Week Designer Showrooms at Somerset House, acknowledged by an Estethica tag.
Vivienne Westwood trading in fashion for the fight against climate change, well, sort of, with her latest initiative, Save the Arctic.
Valentine’s Day is the perfect time of the year to purchase sustainable lingerie. Okay, so your man might not notice that your lingerie is both sexy and sustainable when you’re looking so gorgeous, but you’ll be pleased that what’s close to your body is safe for you and the environment.
This past weekend, musician Pharrell Williams made a huge announcement at the American Museum of Natural History in New York City, whilst the City revels in it’s biggest fashion event of the year, New York Fashion Week.
The latest collection from Way It Should Be was launched recently at an elaborate affair in New York City. Behind the new line is Hassan Pierre, who first launched the luxury women’s demi-couture label in 2008 with the promise of a flourishing “ethical fashion” brand.
New Zealand designer Karen Walker is using her new sunglasses campaign, “Visible” to draw attention to sustainable development in Africa. “Visible” was shot by lensman Derek Henderson for her Spring 2013 collection, Walker didn’t just employ the talents of artisans in Kenya, she had them model the looks, too.
Burberry announced on Tuesday its decision to eliminate all releases of hazardous chemicals throughout its global supply chain products by 2020.