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h&m and zara against deforestation

H&M and Zara Against Deforestation

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H&M and Zara are against deforestation. The world’s largest fashion retailers – Zara represented by it’s holding company, Inditex – have pledged to develop new sourcing strategies to eliminate the use of endangered-forest fibers in all of their rayon and viscose clothing.

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Levi’s using 100% Recycled Water to make Jeans

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Levi Strauss has developed a new way to make jeans using 100% recycled water. The denim manufacturer, which applied the first-of-its-kind process to 100,000 pairs of women’s jeans during a test run, says it saved some 12 million liters of water, or enough to fill nearly five Olympic-size swimming pools.

way it should be

Glamorous Sustainable Fashion, The Way It Should Be

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The latest collection from Way It Should Be was launched recently at an elaborate affair in New York City. Behind the new line is Hassan Pierre, who first launched the luxury women’s demi-couture label in 2008 with the promise of a flourishing “ethical fashion” brand.

H&M Says Fashion Can Be Cheap & Ethical

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In a recent interview H&M’s head of sustainability, Helena Helmersson, told Reuters that she believes there is no conflict between the company’s mission of selling cheap clothing whilst looking out for the environment and ensuring ethical wages and working conditions for its suppliers.